How can I add a GetResponse exit popup to my landing page?

You can add a GetResponse exit popup to your landing page with Google Tag Manager (GTM). GTM allows you to create a container for your landing page and manage tags and code snippets for your site. Once you add the JavaScript snippet for the form as a new tag, the form will display on your landing pages. In GTM, you’ll be able to select whether you’d like the form to display on all or a specific landing page. This method works for adding any of the List Builder Apps forms to the landing pages you’ve created in your GetResponse account.

Before you begin


  1. In your GetResponse account, go to Forms>>Create form and navigate to List Builder Apps or take this shortcut.
  2. Select the form you’d like to use and click USE APP NOW.
  3. Edit the settings and click Save and Publish to display a JavaScript code snippet for the form.

editing form settings

  1. Click Copy to copy the snippet to the clipboard.copying the snippet
  2. Log into your Google Tag Manager account and navigate to the container for your domain.
  3. Click the New button within Tags.
    creating new tag
  4. Name the tag GR Webform.
    naming tag
  5. Click Choose a tag type to begin setup to choose tag type.
    choosing tag type
  6. In Tag Configuration, choose custom HTML and paste in the snippet.
    tag configuration
  7. In Triggering, create a trigger. This way the tag can be triggered on a specific landing page.  The exit popup will appear just there, and not on a thank-you page as well.
    selecting if should be displayed on all pages

To create the trigger:

A. Click New and select Page View.

new trigger to display for specific pages

B. Select Some page views and enter your landing page URL.

adding landing page url
11. Click Save to save the trigger.

12. Click Submit to save all the changes and publish the container with the exit popup tag.